Deconstructing men’s athleisure features for a more interesting wardrobe

Athleisure is a current fashion trend that is both functional for physical activity and fashionable for everyday wear. It revolves around the concept of combining elements of athletic wear with high-fashion elements to create a new type of clothing that can be worn both in and out of the gym, providing both comfort and functionality, with a fashionable twist.

 It typically features athletic-inspired materials, such as stretchy fabrics, breathable mesh, and moisture-wicking properties. However, unlike traditional athletic wear, athleisure incorporates high-fashion elements, such as bold patterns, bright colors, and stylish cuts, to make it suitable for wearing outside of the gym.

It first emerged as a trend in the early 2010s, and since then, its popularity has skyrocketed. There are several reasons for this, including the growing popularity of a healthy and active lifestyle, as well as the desire for versatile clothing that can be worn for a variety of activities. Its origins emerged spontaneously and can be traced back to the rise of casual Fridays in the workplace, which allowed employees to dress more casually on Fridays. As the trend evolved, it became more acceptable to wear athletic-inspired clothing outside of the gym, leading to the rise of athleisure.

The current state of athleisure for men

While women continue to be the largest consumers of fashion, men are increasingly becoming more fashion-conscious and are investing in high-quality, stylish clothing. The growth of the athleisure market is a testament to this trend.

Is athleisure that big of a trend? The answer is a resounding yes. Athleisure has not only maintained its popularity, but it has also become a staple in many men's wardrobes. In fact, the athleisure market continues to grow, with new brands emerging and established brands expanding their offerings to meet the demand for comfortable and stylish athletic wear.

Who dominates the athleisure market? Major fashion brands, such as Nike, Adidas, and Under Armour, have been leading the charge in the athleisure market for several years. However, there are also many smaller, niche brands that offer high-quality, fashionable athletic wear for men.

Striving to reach athleisure’s next level

One of the key challenges for brands in athleisure wear is finding designs that fit and flatter a range of body shapes and sizes. This is where Kirin's Realm claims its territory. Their designs are versatile and adaptable, so whether you're tall, short, skinny, or muscular, you can find athleisure wear that enhances your confidence and accentuates those hidden angles that you didn’t realize you could make use of. 

How do they strive to achieve this? Focusing on patterns along edges and joints, because the right pattern can help expose your body’s symmetry, letting you wear the clothes instead of the clothes wearing you. Colorful prints can always be creative and look attractive but when those prints manage to go in synchrony with each section of your anatomy, it truly shows no matter your features, size or bone structure. 

Sleeves, waist bands, cuffs, bracers, ankles or just small hems of a shirt, can add a pop of style and resonate your  interests.

Try them out. Don’t miss a chance and make your wardrobe a style machine.